Useful before promotional
Practical context helps the audience decide where to go, what to expect, and what to do next.
Houston-area community media
Local stories.Real momentum.
Locally Found creates on-location video, high-utility local guides, and place-based campaigns that help people decide where to go, what to do, and what to discover next.
383.8KInstagram views · 90 days
187.3KInstagram viewers · 90 days
17.9KInstagram interactions · 90 days
82%Instagram views from non-followers · 90 days
13K+Combined platform followers
About Locally Found
Local insight, led by someone who shows up.
Founded and led by Lana, Locally Found covers Katy, Fulshear, Richmond, Sugar Land, West Houston, and select nearby destinations through useful, on-location visual storytelling.
Built from the ground: every story begins with the real visitor experience—what people need to know, what makes the place matter, and why it deserves their attention.
Hyperlocal depth
Strong familiarity with West Houston and Fort Bend communities, audiences, and experiences.
Cross-platform discovery
Visual stories designed for immediate reach, search, saves, shares, and longer-tail discovery.
Community-minded coverage
Editorial space for nonprofits, youth initiatives, local causes, and organizations creating meaningful impact.
Featured video campaigns
Stories people watched, saved, and shared.
Explore selected work across major events, local businesses, grand openings, neighborhoods, and place-based storytelling.
Flagship case studyEvents & campaigns
Dutch Orange Fanwalk
A Houston-scale cultural moment captured with immediacy, useful event context, and highly shareable visual storytelling.
1.25MMeta views
3,470Meta interactions
608Instagram shares
68KTikTok views
Event campaignFulshear Orange Bus
Scale with action
An event story that combined cross-platform reach with meaningful shares, saves, and follows.
145.5K Meta views85K TikTok views1,456 IG shares
Local business discoveryOld Katy Patio
Evergreen local discovery
A strong example of useful, search-led place discovery that continues to drive saves, shares, and follows.
143K TikTok views2.6K saves1.8K shares
Grand openingNorth Italia Katy
A launch people can picture
Atmosphere, food, and practical context packaged into a polished opening-day story.
35K TikTok views1,099 shares594 saves
Living HerePin Oak Village
Neighborhood storytelling
Seasonal, hyperlocal coverage that became highly shareable community discovery.
261K TikTok views8K shares5K saves
City & place marketingMain Street Promenade
Downtown, activated
A city-center grand-opening recap that translates public space into a clear, inviting visitor experience.
Place-based storytellingDowntown Houston
Community & CauseStories that serve Greater Houston.
Community awareness
Values-led editorial coverage for nonprofits and local organizations whose work deserves to be understood and shared.
Nonprofit spotlightCommunity impact
Signature weekly franchise
A guide people save, share, and use.
The Weekend Guide curates verified Friday-to-Sunday plans across Greater Houston in a recognizable photo carousel. One presenting sponsor receives a clear, high-utility placement within selected editions.
134KTikTok views
2.2Ksaves
≈2.3Kfollows
Format: recurring photo carousel. Best for: brands that want to appear alongside trusted, useful local planning content.
Audience
Local attention with regional reach.
The audience is concentrated around Houston and the west/southwest growth corridor, with discovery extending meaningfully beyond existing followers.
Top Instagram viewer cityHouston · 30.7%
Explicitly listed Greater Houston citiesAt least 44.6%
TikTok viewer coreAges 25–54 · 79.1%
Recent Instagram discovery82% from non-followers
Coverage corridorKaty · Fulshear · Richmond · Sugar Land · Houston
Source: Instagram and TikTok native insights, reviewed August 24, 2026. Reporting periods and platform definitions vary. Combined followers are cross-platform totals.
Community & Cause
Local stories should strengthen the community.
Locally Found makes space for nonprofits, youth organizations, community initiatives, and local causes creating meaningful impact across Greater Houston. Selected stories are considered editorially based on local relevance, timing, and capacity.
NonprofitsOrganizations serving local needs
YouthPrograms creating opportunity
CausesStories that build awareness
CommunityPeople bringing neighbors together
Partnership opportunities
Ways to work together.
From single-location features to multi-week campaigns, every partnership is shaped around the story, audience, goals, and distribution it needs.
Local business features
Commissioned on-location Reels and TikToks centered on the real visitor experience.
Events & campaigns
Custom coverage for grand openings, major events, seasonal attractions, and multi-day activations.
Weekend Guide sponsorship
One presenting sponsor and limited, clearly labeled placements in selected guides.
Living Here & place marketing
Storytelling for apartments, master-planned communities, developers, cities, and destinations.
Partner with Locally Found
Let’s build something useful.
Tell us what you are promoting, where it is, when it matters, and who you want to reach. We’ll recommend the strongest format and next steps.